Believe it or not, about 49% of institutional respondents reported having a strategic plan to guide the development of their website or social media activities.Yes, you read that correctly. Less than half of institutional respondents have a digital marketing plan.Is that as frightening to you as it is… Read More »
Have you ever skinned a banana? Of course, you have.We all have.It’s a potassium packed snack that almost anyone can enjoy, almost anywhere they go. No plate. No knife and fork. Even comes in its own carrying case. The banana is the perfect fruit.It’s also the perfect metaphor.As… Read More »